Pizzeria Digital Marketing Overview

Here’s what the top pizza restaurants are doing to drive web traffic.

Why Pizza Restaurants Need Digital Marketing

Do you own a pizzeria, or are you thinking about starting one? If so, you’ll need to market it through digital channels to attract customers and get more orders. 

Digital marketing is the most important way to market a restaurant these days. US adults now spend an average of 7 hours and 50 minutes online every day, whether they’re scrolling social media, looking things up on Google, or visiting their favorite websites. Online channels are where your pizza restaurant will find potential customers. And, more important, it’s where they’ll find you.

For your pizzeria to get discovered online, it’s essential to apply digital marketing strategies and techniques. Digital marketing spans a lot of different categories, including: 

  • Search engine optimization (SEO)
  • Business website
  • Social media marketing
  • Video marketing
  • Google My Business and other online directories
  • Review sites
  • Email marketing
  • Text message marketing
  • QR code marketing

We explore all these topics in The Beginner’s Guide to Restaurant Marketing — be sure to download your copy to learn more. 

About the Overview to Pizzeria Digital Marketing

A great place to start with digital marketing isn’t at the beginning. It’s in the middle. Many pizzerias have already launched successful digital marketing campaigns. Seeing what they’ve done to succeed will give you a clearer picture of what works for pizza restaurants, so you’ll know what to do at yours. 

Toggle between the different tabs on this page to see what the top pizzerias have done with their digital marketing. You’ll be able to see the keywords they’ve used, the ad copy they’ve featured in their digital ads, and more.

If you have any questions along the way, fill out the form below, and our marketing team will get right back to you. Good luck with your restaurant marketing! 

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