Social Media Marketing
Engaging Customers on Social Media Sites
Wednesday, March 27th, 2013
So you made a Facebook Page, Twitter, Google+, LinkedIn, etc. for your business. Now what? Social Media experts have compiled countless etiquette guidelines, content strategies, tips for building a following, as well as tips for keeping them. I’m going to make it easy for you by summing it all up, because there is a lot [...]
Tags: b2b social media, hot to use social media, social media engagement, social media engagement strategy, social media strategy
Posted in Facebook, Marketing Tips, Social Media Marketing | No Comments »
Restaurants Going Mobile
Wednesday, November 14th, 2012
With a large percentage of Americans using smartphones, mobile websites have become a staple in the daily lives of consumers; they are easy and convenient in this fast-paced world we live in. Restaurant owners should be aware of the positive impact a mobile website will have on their restaurant. Apps and mobile websites are the [...]
Tags: mobile apps, Mobile Websites
Posted in Mobile Marketing, Smart Phones, Social Media Marketing | No Comments »
Mobile Websites For Restaurants
Monday, November 5th, 2012
In this century’s smart phone boom, it is crucial for restaurants to develop “apps”, short for applications, in order to become or to remain a prominent force in the industry. The phrase “there’s an app for that” that originated in Apple’s 2009 iphone commercial has turned out to be true within these past years. Cell [...]
Tags: Android, Apps, Iphone, Mobile Websites
Posted in iPad, Mobile Marketing, New Restaurant Technology, Social Media Marketing | No Comments »
SEO For Restaurants
Monday, October 1st, 2012
As much as Americans hate to admit the fact, popularity is a fundamental building block to success- especially in the restaurant business. Google, Yahoo, Bing, and countless other online search engines provide consumers with infinite pages after pages of results for any phrase or keyword they search for. When using an online search engine, people [...]
Tags: Search Engine Optimization, Search Engines, SEO
Posted in google, Marketing Tips, New Restaurant Technology, Restaurant Industry News, Restaurant Industry Trends, Social Media Marketing | No Comments »
Creating Restaurant Coupons
Monday, September 17th, 2012
With the current state of the economy, coupons have become a staple in the wallets of America’s consumers. A study conducted by Valassis found that roughly 80 percent of consumers use coupons regularly and, as of 2011, marketers circulated around 305 billion coupons. Coupons are an effective way to attract new or returning diners and [...]
Tags: Coupons
Posted in Marketing Tips, Restaurant Industry Trends, Social Media Marketing | No Comments »
Instagram: New Restaurant Craze
Monday, July 23rd, 2012
Social media sites like Facebook and Twitter are popular and a lot of customers still use them, but there is another site out there that is gaining popularity. Instagram is a picture based social media site that is catching everyone’s attention. According to Fast Casual, Instagram has grown from 5 million users to over 30 [...]
Tags: Instagram
Posted in Branding, Marketing Tips, Smart Phones, Social Media Marketing, Trends | No Comments »
Twitter for Restaurants
Wednesday, July 11th, 2012
Twitter is one of the lesser used, but secretly effective social media sites available for restaurants. Most restaurants turn to Facebook in order to engage with their customers and then either repost or just link their Facebook posts to Twitter. This is not a good way to use one of the best engaging tools available. [...]
Tags: Twitter
Posted in Marketing Tips, Social Media Marketing | No Comments »
Basics of Blogging
Monday, June 18th, 2012
One of the most important online tools that a restaurant can take advantage of is a blog. Blogs are a good way to engage and connect with existing customers and give potential customers a reason to look further into a restaurant. Blogs are not hard to keep updated, but there are a few guidelines that [...]
Tags: blog
Posted in Facebook, Marketing Tips, Social Media Marketing, Trends | No Comments »
Change Leads Into Sales
Monday, June 11th, 2012
A little while ago I attended a webinar by Jason Rudland called “Turn Your Website Into a Sales Funnel.” The main point of Rudland’s webinar was to teach business owners how to change their leads into sales. He had many good points on little things that a business can do in order to get more [...]
Tags: Jason Rudland
Posted in Branding, Marketing Tips, Social Media Marketing | No Comments »
Increase SEO With Keywords
Wednesday, May 9th, 2012
Customers search millions of things a day on many different search engines. In order to take advantage of these searches, restaurants can use keywords and phrases to increase their SEO ratings and learn more about what their customers are really searching for. The big mistake that restaurants do at the beginning of creating their keyword [...]
Tags: SEO
Posted in Facebook, Facebook Business Page, google, Marketing Tips, Mobile Marketing, Social Media Marketing, Trends | No Comments »