March, 2011

What Do Pizza and Basketball Have in Common?

Fans of both love the month of March thanks to basketball-themed promotions from pizza chains. Love it or hate it, March Madness is a great opportunity to roll out the basketball themed promotions. Pizza Hut and Domino’s have both jumped on the March Madness bandwagon. Domino’s has created a pizza bracket where fans can vote [...]

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Posted in Pizza Industry, Restaurant Industry News, Restaurant Industry Trends | No Comments »

The Art of Simplicity

A recent study came out finding that consumers like things to be simple.  Brands like Subway, Starbucks, and Netflix ranked at the top of a “simplicity index” as consumers’ choices for brands that make their lives simpler. (Is it any surprise that the mortgage, insurance, and credit card industries ranked at the lower end?) The [...]

Posted in Branding, Customer Service, Marketing Tips, Netflix, Restaurant Industry News | No Comments »

Are You Over-thinking Your Facebook Business Page?

Here’s part two of two of the facebook series aiming to provide you with a few simple tips to manage your business facebook page. So you’ve taken the plunge and created a facebook page for your business. Now you’re looking at it and thinking “well . . . what now? What do I do with [...]

Posted in Facebook, Facebook Business Page, Marketing Tips, Social Media Marketing | No Comments »