Group Ordering Helps Restaurants Satisfy Customers
As a previous employee of the foodservice industry, I know the dread of seeing a huge group of customers ready to come in and order all at once. Mistakes are always made and it is very stressful for the employees to try and make all the customers happy. Online ordering has resolved some of these [...]
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Loyalty Programs Drive Repeat Customers
“It costs more to attract new customers than it does to keep old ones.” Almost every business owner has heard this phrase at some point. But keeping those customers can be challenging and time consuming. One tool that restaurants can use to their advantage is loyalty programs. These are the best way to make a [...]
Posted in Customer Service, Marketing Tips, Online Food Ordering, Restaurant Industry News, Restaurant Industry Trends, Smart Phones, Trends | Tags: loyalty programs, repeat customers | No Comments
Mobile is making an Impact
When you walk down the street most of the time all you see is the tops of people’s heads coming towards you. Why? Most of them are too engrossed in their iPods or cellphones to even bother to look up. They are sharing pictures, articles, opinions; just about anything that can be transferred over the [...]
Posted in Branding, Facebook, Industry News, iPad, Marketing Tips, Mobile Marketing, New Technology, Restaurant Industry Trends, Smart Phones, Social Media Marketing, Trends | 1 Comment
Steps to Make Social Media Work for You
If there is one marketing tool that will be heard about again this year, it will be social media. Connection to these sites allows businesses to have almost 24 hour access to their customers and what’s even better is that it’s free advertising. When was the last time Facebook [...]
Posted in Branding, Company Update, Facebook, Facebook Business Page, google, Marketing Tips, Mobile Marketing, New Technology, Restaurant Industry News, Smart Phones, Social Media Marketing | No Comments
Maximize your Online Ordering
Online ordering has become a better alternative to ordering take-out and making fast casual food services more convenient. Customers have been searching for a program as fast and accurate as mobile ordering, and now that companies offer this service it has been widely adapted and utilized. For the beginning restaurants that decide to use online [...]
Posted in Branding, Customer Service, Facebook, Industry News, Marketing Tips, Mobile Marketing, New Restaurant Technology, Online Food Ordering, Social Media Marketing | 1 Comment
The Importance of Music in Sales
Restaurants have multiple ways to appeal to their customers, and as much as entrepreneurs want to believe they understand the complete philosophy of emotional appeals to their guest, they still have more to learn. The various channels of marketing appeals help assist in the sale of a restaurants products, by targeting the five senses that [...]
Posted in Branding, Marketing Tips, Restaurant Industry Trends, Trends | 1 Comment
Restaurants on Wheels!
The National Restaurant Association (NRA) recently expressed that restaurants in their mature stage or widely known restaurants should consider making a food truck. According to their research 59 percent of the subjects the NRA surveyed said they would visit a food truck if it was one of their favorite restaurants. After researching why many haven’t [...]
Posted in Mobile Marketing, Restaurant Industry News, Restaurant Industry Trends, Trends | No Comments
The Importance of Social Media marketing
The importance of social media marketing in foodservice has sky rocketed, reaching new heights out in the web galaxy. Don Fox places the social media universe on a spectrum; “one end being the forum that it provides for meaningful communication with current and prospective customers, and the other being the use of the social media [...]
Posted in Facebook, Industry News, Social Media Marketing | Tags: Social Media Marketing | 2 Comments